Research & Insights

Shopping, Decoded.

Data, not marketing. Original research from the world's largest verified coupon database. 500,000+ stores. 5.6 million monthly code verifications.

State of Coupon Codes 2026 — SimplyCodes annual report on coupon performance across 500,000+ retailers
Data Studies

State of Coupon Codes in 2026

An analysis of 88 million checkout tests, 48.8 million code copies, and 500,000+ retailers. These tests reveal a promotional landscape where codes are multiplying, demand is surging, and the average discount hasn't budged in three years.

Sean Fisher
Sean Fisher
Apr 29, 2026
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Featured
Data Studies

Coupon Statistics 2026: The State of Shopper Trust in Promo Codes

Sean FisherJun 10, 202632 min
Data Studies

America's most (and least) deal-obsessed cities: A study of 12.4 million coupon sessions

Sean FisherMar 19, 202618 min
Data Studies

SimplyCodes Merchant Score Index 2026: Top 100 Retailers for Promo Codes

Sean FisherFeb 26, 202632 min
Latest
Methodology

Does SimplyCodes Work At Big Retailers? 500,000+ Stores

Sean FisherJun 12, 20266 min
Methodology

Can You Trust a 5-Year-Old Coupon Tool? 78 Million Checkouts, Verified

Sean FisherJun 11, 20268 min
Data Studies

Coupon Statistics 2026: The State of Shopper Trust in Promo Codes

Sean FisherJun 10, 202632 min
Methodology

More Than an Extension: How SimplyCodes Works Across Web, App, Browser, and AI Agents

Sean FisherJun 10, 202611 min
Methodology

Cashback vs. Verified Codes: Why We Compete On Accuracy, Not Points

Sean FisherJun 9, 20268 min
Shopping Guides

The Best Time to Buy Furniture in 2026: Month-by-Month Data from 2,150 Retailers

Sean FisherJun 3, 20269 min
Data Studies

Where to Find Grocery Coupons: 12 Months of Verified Code Data Across U.S. Grocery Retailers

Sean FisherJun 2, 20267 min
Data Studies

The Brands That Will Never Give You a Coupon Code (4 Years of Data)

Sean FisherJun 1, 202614 min
Shopping Guides

Do Coupon Extensions Actually Work in 2026? (We Tested Across 500,000+ Stores)

Sean FisherMay 29, 202612 min
Data Studies

Coupon Browser Extensions Privacy Compared: What Your Extension Can Actually See

Sean FisherMay 28, 202620 min
Data Studies

Adidas vs Nike Promo Codes: An 11-Month Verification Study

Sean FisherMay 27, 202612 min
Shopping Guides

Which Retailers Have the Most Reliable Promo Codes? A 90-Day Checkout Reliability Ranking

Sean FisherMay 22, 20264 min
Data Studies

The Most Underrated Stores for Promo Codes: A 3.7 Million Code Study

Sean FisherMay 22, 202613 min
Data Studies

Why Some Brands 'Always Have Codes'—and Others Never Will (14.8k Brand Analysis)

Sean FisherMay 20, 202614 min
Shopping Guides

Viral TikTok Brands With Discount Codes: Over 30,000 Codes Analyzed

Sean FisherMay 14, 202617 min
Data Studies

Percentage-Off vs. Dollar-Off Coupons: Which Saves More? (1.4M-Code Analysis)

Sean FisherMay 13, 20269 min
Shopping Guides

How Much Does DoorDash Really Cost? A 26-Month Study

Sean FisherMay 12, 202613 min
Shopping Guides

Which Online Stores Offer Student Discounts? We Analyzed Millions of Deals to Find Out

Sean FisherMay 7, 20268 min
Data Studies

Which Brands Use the Most Influencer Promo Codes? We Analyzed a Million Codes to Find Out

Sean FisherMay 6, 202611 min
Shopping Guides

Hotel Brands That Actually Have Working Promo Codes — 3 Years of Coupon Data

Sean FisherMay 1, 20267 min
Shopping Guides
Shopping Guides

The Best Time to Buy Furniture in 2026: Month-by-Month Data from 2,150 Retailers

Sean FisherJun 3, 20269 min
Shopping Guides

Do Coupon Extensions Actually Work in 2026? (We Tested Across 500,000+ Stores)

Sean FisherMay 29, 202612 min
Shopping Guides

Which Retailers Have the Most Reliable Promo Codes? A 90-Day Checkout Reliability Ranking

Sean FisherMay 22, 20264 min

Go Deeper

Understand the engine.

Overview

How It Works

The consumer-friendly guide to our three-layer verification methodology. How codes move from unknown to verified.

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Technical

Anatomy of a Verdict

The full technical deep-dive. Proof Packets, evidence traces, confidence scoring, and the decision framework behind every verdict.

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